If you’re wondering how to find a niche for affiliate marketing, here’s a few ideas for you.
Firstly, it’s a good idea to start out with a product or service you would like to promote as an affiliate. Starting with a product gives you a focus to build a website around. If you start without a product, you have to find a product later on and this can present problems, especially if your content isn’t a good match.
The idea of finding a niche for affiliate marketing is so that you can attract free website traffic and you don’t have to pay for advertising. To do so often requires an expensive product range which can be out of reach for many. If time is more of an issue for you, use a high ticket sales funnel and paid advertising instead. It’s much faster, but more difficult if you’re on a budget.
How To Find A Niche For Affiliate Marketing – The “Untapped Niche”
The dream of many affiliate marketers is to find a untapped niche markets to build their website around. If you’re the only person in a untapped market, you can get free traffic and make sales on autopilot! However, untapped markets a few and far between these days.
If you find a low competition keyword to build a site around, consider yourself blessed. In many cases, you won’t get a huge amount of traffic from a niche website. But, if you go about it the right way and build your niche website well, you can benefit from almost instant free traffic to ‘kick start’ your site! See How To Build A Niche Website And Get Free Traffic.
Finding a completely untapped niche is pretty tough. It’s also highly unlikely. Instead, try and find a niche which you have an interest in, and you can build a site around. If your passion is something competitive, you should still aim to find a sub-niche which you can create content for. You’ll be much more motivated to build a site around a passion or at least an interest, than in something you have no interest in.
Finding Your Niche Through “Blocking”
Start out with a route keyword and block down. Alternatively, start with a route keyword and block up! For example, lets use the keyword affiliate marketing. This is a super competitive keyword and you’ve very little chance of getting far with the niche keyword of affiliate marketing for a niche site on its own. However, think about working down into a sub-niche of affiliate marketing:
- Using blogging with affiliate marketing
- How to use YouTube organically with affiliate marketing
- Keyword research and affiliate marketing
- Using affiliate marketing with an existing business
- Monetising an existing website or blog
Or you could ‘niche-up’ instead. What I mean by this is think about what affiliate marketing is to people and how it fits into the larger whole. Many people don’t know about affiliate marketing but they still search online for solutions which affiliate marketing can fix:
- Building online businesses from home
- Working from home without any experience or products to sell
- Side stepping a career and changing jobs
- Career changes for the over 60’s
You can apply the principle of blocking to any main keyword which you choose. Ideally find something you’re interested in and find affiliate products which suit that particular topic.
How To Find A Niche For Affiliate Marketing – Product Searching
Another way to find your niche is by looking for and choosing products which you, yourself would really appreciate. If you’re going to be writing content and creating videos about a particular product, you want your audience to also want (and need) that product.
You will ultimately draw people towards you who are like you with your content. If they are like you, chances are good that they’ll also want to purchase the kinds of products you like too.
When you appreciate a product, you’re much more congruent when it comes to talking about it, writing about it and promoting it. So, use a product you have already bought, or would like to purchase to define your niche.
Ideally use a digital product. I use a digital online training program which you can access through my email list. Sign up on this site to access a free video series. You can use any product you choose though. Digital products can be the best because they give affiliates larger commissions than physical products. Remember though, choose something you want yourself. Then you’re in a better position to market it through your niche site. See my article on clickbank autopilot money making software for some recommendations on what products to choose.
How To Find A Niche For Affiliate Marketing – Your Interests
Another way to search for your niche is to look through your interests. You can turn your interests into cash, especially if you have an interest which you’re either passionate about or is particularly specific. Make a list of the things you’ve done in the past 10 years of your life. Think about:
- What you’ve done for a living
- Books and films you’ve read and watched
- Things you’ve learned about life and yourself
- Relationships you’ve had
- Skills you’ve learned
- Places you’ve visited
- People you’ve met
- Interesting things about yourself which you often don’t share
- Interesting people you know
When you look at the different areas in your life, there’s probably things which you can share which you haven’t thought about. Skills you have are often overlooked and your life experiences can be written about in order to build a following online.
What You’ve Already Bought
One of my first sales online came from a software program which helped build websites. (It was called X Site Pro). I wrote a review about it and made a sale through my affiliate link. This was one of my easiest sales. If you’ve bought something online, and most people have, you can usually find an affiliate program which sells the product and link to it through a review website.
Review websites are a great way to start out too, if you’re still stuck for ideas. With a review site, you catch a buyer looking specifically for reviews of the product you’re reviewing. That means you have a very targeted piece of content which draws in hungry buyers to your content.
Take an inventory of everything you’ve bought online over the last year or so and it could give you a clue how to find a niche for affiliate marketing.
Conclusion
If you’re still wondering what niche to get started in for affiliate marketing, you can also build a website around something more general. If you don’t want to blog around a certain topic, but just want to get going, just buy a domain name with your name in it and get started. See my article Create Free Website And Earn Money where I share how I built this website from scratch.
Having a specific keyword in your domain name isn’t absolutely necessary but it can help you get a ‘foot in’ in the organic searches and get that much needed traffic on your site to get your going. Quality content is also a vital part of building a niche website of course too. See How To Build A Niche Website and Get Free Traffic.